Introduction:
Search engine optimization has become fundamental for businesses in Bangladesh. Approximately 25% of companies in Bangladesh invest in these services annually, recognizing the significant impact these services have on business visibility and growth (benwilmarketing.com). Additionally, Bangladesh ranks seventh globally in the number of professionals, with approximately 130,000 individuals listing SEO-related roles on their LinkedIn profiles. (inboundblogging.com)
So, we can see that jobs are highly demanding but also very competitive in Bangladesh. Mastering specific skills is essential to stand out in the competitive market. Having spent years in the industry, I can tell you that success in this competitive field requires specific skills. Let’s dive into the top five must-have skills to Succeed as an SEO Expert in Bangladesh.
1. Modern-Day Keyword Research
Keyword research has evolved significantly over the years. Traditional methods focus mainly on search volume, but modern-day keyword research is about understanding user intent, AI-driven search trends, and multi-platform optimization. So, learning modern-day keyword research is an essential skill nowadays.
2. Skills in Digital PR
Digital PR (Public Relations) is a powerful strategy that helps businesses earn high-quality backlinks, increase brand awareness, and improve search rankings by securing placements in authoritative publications, blogs, and news sites. So, as a modern-day digital marketing expert, you must have skills in Digital PR.
3. Blog Posts Writing Skill (The Must-Know!)
According to NP Digital’s research, as shared in their YouTube video, blog posts drive 29% of traffic. Their survey also shows that Gen Z (currently aged 13-27) has 5 out of 5 engagement levels with blog posts. So, Mastering the skill of writing blog posts makes you versatile in the industry.
4. Proficiency in Technical SEO
To master the technical part, you must learn –
- How to ensure website crawlability.
- Optimize site speed and performance
- Fix broken links and errors
- Improving mobile-friendliness for better performance on smartphones
- Implementing structured data to enhance search visibility
5. Become a Visual Search Pioneer
Visual search will become a major opportunity in 2025. The global visual search market was valued at USD 35.51 billion in 2023 and is projected to reach USD 150.43 billion by 2032, growing at a CAGR of 17.4% (zionmarketresearch.com). Additionally, Google Lens processes over 20 billion visual searches monthly, reflecting the increasing adoption of visual search technologies (business.google.com). With the high demand, becoming a visual search pioneer is essential to succeed in this field.
Conclusion:
SEO in Bangladesh is highly competitive but full of opportunities! Master these five essential skills and stay ahead of the competition. Start learning today & dominate the industry!
